The Nokia Signpost has now gone live

What is it?

A 50 meter tall motorized signpost with one clear purpose, showing the way to good stuff all around the world. Based on the simplest form of giving someone directions (pointing) it lets you share the places you love, or tells you about the places others love. When the signpost is live it constantly turns and shows the distance and direction to new Good Things. Submit your favorite cafe, an upcoming concert or a rare record store and the signpost will automatically turn in the right direction and the giant LED screen will light up.

Nokia Signpost

How does it work?

Good Things on the signpost

The Good Things feature in Ovi Maps provide us with all the Good Things we post on the signpost. There we get the title, description, location and through some mapping magic we find out the direction and distance. When the Good Thing is ready we push it up on the signpost and turn it in the right direction.

Good Things post
Bob and Neil, making sure new Good Things are continuously posted on the signpost

Good Things for the live feed
Ian, Head of cameras, capturing the Good Things from their best angle for the live feed on nokia.com/maps nokia.com/maps

During the first day the servers were flooded with people trying to get their Good Things on the signpost. Unfortunately we couldn’t show them all (actually there were so many so we could only show a small portion of them) but keep submitting your favorite restaurants, bike trails, bus stops, chimney pots, anything and we’ll keep that arrow swinging over central London.

You can either submit your Good Thing here.

PS. Don’t forget to follow the signpost on twitter . You can also visit our facebook page here

Comments (12)

paula rizzo ponto com » Nokia Good Things Signpost já opera em Londres said:

[...] manda sua sugestão através do Ovi e eles filtram e publicam. Aqui tem uma explicaçãozinha mais detalhada do processo. Abaixo vocês conferem um vídeo da [...]

Posted: 30. October, 2009 12:46
Nokia Signpost | Run, Motherfucker, run said:

[...] 30, 2009 1:14 pm Do caralho! A 50 meter tall motorized signpost with one clear purpose, showing the way to good stuff all [...]

Posted: 30. October, 2009 13:07
Nokia Good Things. Boas notícias no ar | RADIODELICATESSEN said:

[...] Mais informações no Blog da Nokia. [...]

Posted: 2. November, 2009 12:42
Nokia ti mostra la via per le Cose Belle | LiveXtention said:

[...] 2, 2009 4:23 pm Il Nokia signpost è un’installazione alta 50 metri, con una grande freccia che contiene uno schermo LED. Lo schermo si popola ogni volta di [...]

Posted: 2. November, 2009 14:14
Tom said:

Pretty inpressive…

Posted: 30. November, 2009 13:51
Nerd0o:) said:

Nice one Nokia!

Posted: 30. November, 2009 13:52
Marie said:

I love it!!

Posted: 30. November, 2009 14:40
Steven Turner said:

I really liked this, my goodthing was up on that thing. Stoke on Trent rules

Posted: 30. November, 2009 14:41
BJEagle said:

Do you really trust that guy in the dreadlocks??

Posted: 1. December, 2009 09:32
Nokia – Worlds biggest signpost in London | superform said:

[...] Oct 23 2009 to November 6 Nokia erected the “World’s Biggest Signpost” in the center of London, close to the iconic Tower Bridge. The 50 meter tall, six ton [...]

Posted: 3. February, 2010 08:54
Arrow, Crane — The Pop-Up City said:

[...] about their (free) Ovi Maps mobile navigation software, Nokia built a house-sized, interactive signpost in the form of a dynamically rotating electronic LED screen, and hung it next to London’s [...]

Posted: 4. February, 2010 20:33
The biggest signpost in wooorld! | La Madriguera del Topo said:

[...] de hacer una serie de eventos con prensa en diferentes puntos del mundo, armo en Londrés el Letrero Más grande del mundo, el cual estaba conectado a la red, y permitía a la gente proyectar distancias de donde se [...]

Posted: 8. February, 2010 19:06